Corporate News
| Apr 7, 2021
How a small-scale farmer expanded his backyard business into one now sup...
South African farmer Kepas CB Melodi started his business by spotting a gap in the market - and, aided by the hands-on approach of the buying team at Shoprite and Checkers, he was able to ride the unpredictable wave of COVID-19 almost unscathed.
The relationships forged between buyers and farmers like Melodi help to create a degree of certainty in an often unpredictable industry, and because of this Melodi says he has a better idea of when, and what, to plant in order to reap maximum benefits from the land.
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