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22 November 2016
The world’s biggest retail sales promotion, internationally known as Black Friday, has arrived at local supermarket Shoprite for the first time ever in Uganda this week.
Black Friday is the Friday after thanksgiving Thursday in America when retailers break with massively discounted merchandise and the concept has mushroomed across the world. The term is historically known in the retail industry in America as the day on which business began to turn a profit (in the ‘black’) after having operated at a loss (in the ‘red’) since January. Black Friday is also considered to be the official start of the Christmas shopping season.
The Shoprite Group is the first food retailer in Uganda to cut prices up to 50% off on a range of selected general merchandise, food and liquor items for Black Friday this week on 25th November.
Customers will have access to these unbelievable specials at both Shoprite’s Clock Tower and Lugogo supermarkets in Kampala, for one day only.
Conscious of the strain consumers are under in the current economic climate, Shoprite is introducing this one-day Black Friday promotion to kick start its broad range of promotions for the Christmas period.
The Shoprite Black Friday promotion will bring some of the international excitement to stores ahead of Christmas, but the multimillion Shilling price cuts will be a welcome gift for consumers in trying economic times.
The unprecedented deals have been carefully chosen to suit customers’ shopping needs this time of year, with all the stops being pulled out to ensure that customers get access to these amazing deals.
All items are available during normal store trading hours, while stocks last and are limited to three per customer. The deals will be advertised in the media nationally from Thursday, 24 November 2016.