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Our Philosophy
The guiding mission of the Shoprite Group of Companies is to be the consumers' preferred shopping destination, by retailing food and non-food products at the lowest prices from conveniently located outlets in an environment that is conducive to shopping.
The Group realises its low-price policy by continuously finding ways to reduce costs in the supply chain. Shoprite buys in bulk from both local and overseas manufacturers, it cuts out the middle-man by buying directly from suppliers; and it operates 17 technologically advanced distribution centres from which central delivery of grocery products, non-food and fresh produce to stores all over Africa takes place in a cost effective way. |
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Shoprite offers consumers direct contact with the company through their customer service centre, Checkline, that can be reached by phoning the toll-free (when using a landline) number 0800 010709 in South Africa, or sending an e-mail to consumer@shoprite.co.za.
Checkline is open Monday to Saturday from 8:00-17:00, and Sundays from 9:00-14:00. | |
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To this end the Consumer Centre at the entrance of our stores not only gives customers the opportunity to express their opinions, provide feedback on their shopping experience, and also tell us which products they would like to buy in our stores through the “Your Views” and “Your Wishes” cards, but also provides valuable information on a variety of topics through our informative range of consumer leaflets that is distributed through its supermarkets throughout Africa free of charge.
